The MTA Live Subway Map is a web-based digital tool that evolves the iconic New York City subway maps by Unimark International and Michael Hertz Associates. This ambitious project marks the network's first major redesign in four decades. What resulted was the first real-time, live map of the subway system. By drawing on the power of digital we saw an opportunity to help people improve their days- and lay the groundwork for more citizens to opt for public transit when equipped with more efficient options to navigate the system.Ĭreating the MTA's first Live Subway Map was an 18-month collaboration between Work & Co, the MTA, the Transit Innovation Partnership. This includes subway signs, the various maps, and diagrams in stations, plus an array of printed posters filled with paragraphs of copy explaining service changes and construction that may impact your journey.Īs a Brooklyn-based company, our goal was to help our city. Results Announced for Community Choice Prize See All Winners MTA Live Subway MapĪnyone who's ever taken the NYC subway knows that wayfinding involves an overwhelming amount of physical signage.
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